Enabling or disabling customer accounts

When building a new Shopify store, the customer accounts page is turned off by default. Enabling this free feature will give your customers a password protected account page to not only manage their purchases, but also purchase and checkout with less hassle by allowing customers to use pre-filled information/addresses stored against their account. 

 

Tip

Only one email address can be associated with a customer account at a time. You can change the email address that's associated with an account through your Shopify admin panel. Or allow your customers to change their email address directly from their account page using the CustomerHub app

 

Set you customer account preferences

You can make customer accounts required, optional, or disable them altogether. When creating an account, customers are redirected to a separate account creation page. Keep in mind that requiring customers to create accounts might decrease sales conversions.

  1. In the Customer accounts section, choose a customer account option:

    • Accounts are disabled (not recommended): Customers won't see the option to create an account or to log in during checkout. They'll have to manually enter their details at checkout, because fields won't be pre-filled. If the customer checks the "Save this information for next time" box, then a browser cookie saves the customer's information for that store only.
    • Accounts are optional (most popular): Customers can choose to create an account, but it's not mandatory to create an account to check out. If customers do have an account and they're logged in, then their address fields are pre-filled when they place an order. Customers have the option to log in through the Already have an account? Log in link above the email entry field. Clicking this link prompts a customer to either enter their email address and password, create a new account, or continue to check out as a guest.
    • Accounts are required: Customers need to create an account, or have an account and be logged in to complete the checkout. This setting is useful if you're running a wholesale or members-only store, for example. Address fields are pre-filled when the customer places an order. Selecting Accounts are required doesn't remove the option for your customers to create accounts.
  2. Click Save to confirm your customer account settings.

To transform the Shopify customer account page into a customer engagement platform, built for customer retention and repeat purchase, you can install the CustomerHub app from the Shopify app store:

 

Your customer engagement platform