Learn how to capture unique customer data through the customer account page and send targeted email and SMS campaigns using the Klaviyo and Customer Hub integration.
To First go to the integrations tab and enable the Klaviyo integration:
Enable the integration and hit the save
Once enabled and saved, head over to the Configuration menu and select Custom Fields. You'll now see that any custom/metafields you've created are Klaviyo integration enabled.
Haven't created any custom/metafields to start gathering customer information yet? Click on the below help guide to learn how to create custom/metafields:
Add metafields to your customer account page here
Once you've added the editable fields to the customer profile, your customers can update the fields directly from the profile tab in the customer account page:
These details are added directly to the customer as a tag which can be accessed from the Klaviyo app.
Simply open the Klaviyo app and go to 'Audience > Lists & segments'.
Select the 'Definition' 'Properties about someone' as well as 'Shopify Tags'.
In the 'Dimension value' drop down you'll now see the captured information from the customerhub app as shown in the below example:
You're now ready to start sending targeted campaigns to your customers!
Not sure how to create a campaign? Klaviyo has you covered with their handy help guide: